From vibrant makeup brands to high-profile government projects, I bring versatility and problem-solving to every design challenge.

A chameleon—that’s how I describe my career in design. One of the most unique aspects of being a designer is the ability to adapt to any industry and any part of the world, as long as there’s a need to make visuals beautiful and impactful.

The Pandemic Hunger Games (A.K.A. Job Hunting)

We’ve all had those clients who see something and believe that simply replicating it will lead to success. However, success isn’t just about making a brand look like another—it’s about the strategy, the story, and the unique value behind it.

Enter Zent New York City—my crash course in brand-building from scratch. My role? A mix of design wizard, project juggler, and part-time therapist for stressed-out stakeholders. Responsibilities included:

• Establishing art department standards for production, quality, and client service

• Ensuring adherence to processes, identifying areas for improvement, and implementing new tools for design operations

• Collaborating with marketing and sales teams to align creative work with business goals

• Developing presentation styles and techniques for the team

• Analyzing market trends, consumer needs, and competitive landscapes while tracking campaign performance
  
  

Iteration in Design

One fine day, I landed at Advocacy Media, where I learned an important life lesson: as long as you’re not performing open-heart surgery, you can log off at 5:00 PM on a Friday.

However, that’s not quite the nature of this work environment. Design literacy—the ability to understand and discuss how anything from a house to a highway, a poster to a website, is designed—is crucial here. The job isn’t 9-to-5; it relies heavily on trial and time-sensitive information.

My role involved

• Planning, analyzing, and creating visual solutions for communication challenges

• Developing layouts and designs for publications and web interfaces

• Preparing sketches or layouts for client presentations

• Creating charts and data visualizations
  
  

This job taught me that art isn’t just for museums—it can actually win cases. Who knew my Photoshop skills could have real-world consequences?

Who knew art could help win in life?

Chapter 3: The Secret Design Agent Life

If you live in the DMV area long enough, you realize something: you’re more likely to bump into a top-secret federal agent than a Hollywood celebrity. We don’t just live, laugh, love here—we live, laugh, classify information.

One of the most exciting (and slightly terrifying) roles I’ve had was working for LinkVisum Consulting Group. The best part? Knowing I was contributing to something important. The worst part? Not being able to talk about it.

So, how do I describe my work while keeping everything classified? Let’s just say…

I enhanced the visual design of graphics for clients such as the FAA, FBI NCIC, DOT, FirstNet, and more. I also contributed to LinkVisum’s internal marketing and website updates.